MOBZILLA RINGS IN THE NEW YEAR WITH LATEST MOBILE AND PC STREAMING MUSIC
PLATFORM
Personalized music, Java and Symbian support and revenue-enhancing features
benefit wireless carriers, content owners and consumers alike
SAN DIEGO and LAS VEGAS January 4, 2006 - mobZilla, LLC, a leading
wireless media company, today debuted at the Consumer Electronics Show (CES)
its latest mobile streaming music platform, designed to help partners focus on
running their business while extending brand reach. The company's latest
technology gives wireless carriers, content owners and affinity brands the
power to increase distribution and brand penetration through the power of
personalized music on both the mobile phone and PC.
"The demand for mobile entertainment is growing exponentially as mobile phones
become more and more a part of our everyday lives," said Mike Pinto, CEO of
mobZilla. "Our new platform gives each of our partners added flexibility to
participate in the mobile music market without losing their focus on core
strengths and day-to-day business activities.
mobZilla's latest solution maintains its unique dual-platform capability
(delivery to a mobile phone and PC) and adds new revenue-generating,
customer-friendly features such as:
-
Compatibility with Java MIDP2 and Symbian S60 phones.
-
Personalized music mixing from more than 50 genres of music, that can be
blended numerous ways by the listener from their mobile phone.
-
The ability for customers to rate songs played to further personalize their
music.
-
Support for creating branded music channels to extend brands via customers'
mobile phones and PCs.
-
Ringtone, full track and other multimedia stores plugged in to the service.
According to a recent DhaliwalBrown report, Mobile Music is the most valuable
mobile content market globally, generating gross revenues of $4.4 billion in
2005, rising to nearly $6 billion in 2006. Mobile now accounts for nearly 15%
of the entire music market globally." mobZilla's intense focus on providing the
best solution for mobile entertainment will help its customers flourish in this
strong, emerging market.
Mr. Pinto will discuss at CES mobZilla's vision and thoughts on the future of
mobile entertainment as a panelist on today's "Getting the Bling Bling: From
Ringtones, Ringtunes, Advertainment to Games & Custom Branded Experience"
session. Speakers will share perspectives on how the entertainment experience
in the mobile environment is evolving from a novelty platform to a major method
in reaching consumers for consumption of games, music, video, advertising and
branding.
About mobZilla:
mobZilla is the first global wireless media company with a cross-platform
mobile phone and PC content delivery service. The company's streaming music
service allows subscribers to listen to professionally programmed channels and
create a personalized music mix from more than 50 genres, including: Hip Hop,
Pop, Rock, Latin and Country. With one subscription, listeners get
commercial-free, unlimited access to the service from their mobile phone and
PC. The mobZilla service includes exclusive programming as well as an
integrated solution for ringtone, full track and video purchases. La Jolla,
Calif-based mobZilla is privately held.
PRESS CONTACT:
Jen Roberts
Rockstar Communications
619.501.3949
jen@rockstarcommunications.com